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SEO and Digital PR Trends 2025
Digital PR SEO
May 14, 2025by Sandipan SarkarDigital PR SEO

Master SEO and Digital PR Trends 2025: Your Guide to AI, Voice, and Zero-Click Success

The way people find information online is fundamentally changing. Forget clicking through multiple websites – today’s search often starts and ends right on the results page, thanks to AI Overviews and voice commands. Understanding the key SEO and Digital PR trends is no...
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Digital PR Strategy 2025
Digital PR
May 13, 2025by Sandipan SarkarDigital PR

Understanding Digital PR: Key Concepts, Types, and Action Plan for 2025

Why is digital PR becoming essential for brands seeking to build trust and online visibility in today’s media landscape? Unlike traditional PR, which historically relied on channels like newspapers, television, and radio, digital PR uses online platforms – the Internet,...
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Digital PR Campaign
Digital PR
May 12, 2025by DipanwitaDigital PR

What is Digital PR? How to Run Your First Campaign Effectively

Introduction In today’s digital-first world, gaining attention in the market is difficult. Brands no longer compete only on product or service. They compete for visibility, credibility, and relevance. This is where Digital PR begins. Are you new to this field? Do you know...
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Digital PR Strategies for Small Business
Digital PR
May 10, 2025by Sandipan SarkarDigital PR

The Ultimate Guide to Digital PR Strategies for Small Businesses

Introduction Digital PR strategies for small businesses help double your online visibility. According to the government survey, 58% of small businesses are already using digital marketing, but many neglect PR, missing out on the benefits of earned media and backlinks. The...
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Digital Brand Identity
Branding Digital PR Marketing
March 27, 2025by Sandipan SarkarBranding Digital PR Marketing1 Comment

Building a Strong Digital Brand Identity: What You Need to Know

The latest technological breakthroughs are driving a transformation in digital brand identity across businesses. The advancement of social media and AI has brought drastic changes in the ways of doing business. Businesses are now shifting their focus from traditional...
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PR Brand Storytelling
Digital PR
March 8, 2025by DipanwitaDigital PR

The Art of Storytelling: Developing impactful PR campaigns

Did you ever feel strongly connected to a brand that aligns with your choices and ad needs? Let me clarify to you that the bond is developed through powerful storytelling. Storytelling narratives captivate audiences and boost engagement. In public relations (PR), storytelling...
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release vs note
Digital PR
February 15, 2025by DipanwitaDigital PR

Press Release vs Press Note: 11 Powerful Differences for Success

Have you ever found yourself confused between Press Releases and a Press Note? Then, let’s clear up the confusion. Assume a Press release is the full course meal and a Press note is a quick bite. Now, let’s break it down in the simplest way.  These two PR tools...
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trendy collaborations
Digital PR
January 10, 2025by Hritubrita RoyDigital PR

Public Relations in 2025: At the age of Trendy Collaborations and Captivating Content

When I first encountered the term Public Relations during my course in Mass Communication, it was crystal clear to me: even in the age of trendy collaborations, PR remains one of the most vital tools for bridging an organization and its public. It’s a management function that...
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Digital PR for Brand
Digital PR
December 31, 2024by Sandipan SarkarDigital PR

How to Use Digital PR for Brand Authority in 2025 – Explaining the role of digital PR in brand growth

Digital PR for brand authority is vital in today’s competitive digital world. Brand credibility means a sustainable business in the long run.Digital PR extends the limits of traditional PR and uplifts your brand with online tools and platforms. In this blog you...
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Advertising Agency Roles
Branding Digital PR Marketing Social Media Marketing
December 6, 2024by Sandipan SarkarBranding Digital PR Marketing Social Media Marketing

5 Essential Roles and Responsibilities of a Premier Advertising Agency

We all grew up watching ads on TV or mobile! Some ads left lasting impressions, while some made us sick and tired, forcing us to skip them. But what exactly is advertising in the first place? Businesses use Advertising as a medium to convey messages related to their products,...
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