The Objective:
CSSFounder, a leading web development and design company, sought to enhance its online visibility and search engine performance. The primary objectives included:
- Improvement in Crawl Rate: Increase the rate at which search engines crawled CSSFounder’s website for indexing.
- Improvement in Keyword Rankings: Enhance the rankings of important keywords related to web development and design services.
- Increase in Organic Sessions: Boost organic website traffic through improved search engine rankings.
Share
The Challenge:
Amid the unprecedented challenges posed by the global COVID-19 pandemic in 2020, CSSFounder, like many businesses worldwide, encountered significant hurdles. Recognizing the escalating importance of the digital landscape, CSSFounder understood the imperative need to fortify its online presence. Given that Google commanded over 92% of all organic search traffic, it became crucial for CSSFounder to establish a dominant presence in Google search results within the web development and design industry.
In response to the evolving digital landscape, Teamology took decisive action to strengthen CSSFounder’s online presence and bolster its SEO ranking. The strategic initiatives undertaken by Teamology played a pivotal role in navigating the challenges posed by the pandemic and leveraging digital technology to enhance CSSFounder’s visibility in the competitive web development and design sector.
Strategic Plan of Action
SEO Ranking
- Conducted a comprehensive website audit to identify strengths and areas for improvement.
- Implemented on-page SEO strategies, optimizing meta tags, headers, and content for targeted keywords.
- Executed off-page SEO initiatives, including link-building and backlink strategies, to boost domain authority.
Keyword Optimization:
- Conducted thorough keyword research to identify high-impact terms relevant to web development and design.
- Implemented a strategic keyword optimization plan across website content, ensuring alignment with search intent.
Our Plan
How we help
CSS Founder
01.
Social Media Strategy
a. Formulated a robust social media strategy to amplify CSSFounder's online presence.
b. Leveraged social platforms for content distribution, engagement, and brand promotion.
02.
Content Quality and Relevance
a. Developed high-quality, relevant content to engage users and enhance SEO performance.
b. Emphasized user-centric content creation, aligning with the holistic perspective to set CSSFounder apart.
03.
Influencer Collaboration:
a. Established collaborations with prominent influencers like Badri Chavan, Chhote Miya, and Vivek Bindhra. to leverage their reach and credibility within the target audience.
b. Additionally, partnered with smaller social influencers to create a diverse and widespread impact, tapping into varied audience segments.
c. Executed strategic influencer marketing campaigns to promote CSSFounder's services, emphasizing authenticity and relatability.
d. Monitored and measured the impact of each collaboration, ensuring a comprehensive and effective outreach strategy.
Outcomes:
6x Increase in Organic Sessions
CSSFounder experienced a six-fold surge in organic website sessions. This remarkable growth in organic traffic signified the effectiveness of the SEO efforts in attracting more visitors.
As a result of dominating Google searches and consistently delivering high-quality web development and design services, CSSFounder's brand reputation has significantly improved. The increased visibility and positive user experiences have established CSSFounder as a reputable and trustworthy authority in the industry, further strengthening its brand image.